L’oreal Color Riche Pure Reds Star Lipstick Pure Amaranthe Review , Swatch and buy in India |
Loreal Pure Amaranthe
Did you know that ‘Amaranthe ‘ is a Swedish- Danish Metal band? I don’t know what had driven Loreal to give such a mysterious name. Amaranth as suggested by Reference.com refers to a purplish red water-soluble powder , an azo dye used to color food, pharmaceuticals and used in garment industry too. It also means an imaginary undying flower. Well, I can imagine the L’oreal Creative team naming this beautiful shade from their new launches as the name of an imaginary flower. But really ? A dye ? . .Well , L’oreal Color Riche Pure Reds Star Lipstick Pure Amaranthe is a purple -ish red with pink tones so I guess they were naming it according to the name of the Dye . .Well, I’m confused to bits . .but for now, lets move onto the review of Loreal Pure amaranthe or L’oreal Color Riche Pure Reds Star Lipstick Pure Amaranthe .
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L’oreal Color Riche Pure Reds Star Lipstick Pure Amaranthe Review :
Loreal Color Riche Range has been a popular range for L’oreal and I’ve personally loved three shades from the range . L’oreal launched seven red shades to complement all the skin tones of the beautiful ladies of India and worldwide . Each shade had been chosen by one of their brand ambassadors. While I was eyeing Pure garnet by our own Bollywood diva Sonam kapoor, I settled for loreal ‘pure Amaranthe’ for the gorgeous pink color.
The Color Riche Pure Reds Collection is created with a revolutionary and innovative formula that delivers bold, luscious color that lasts for a full 6 hours, making it the ultimate beauty indulgence. Pure pigments deliver intense color and Jojoba oil gives perfect hydration up to 4 hours. The range includes 7 exquisite matte shades.
The Velvet Fusion capsules and Ultra Gliding Shine Oils provide smooth and silky application leaving a matte effect!
The range is enriched with new Light Illum complex that delivers a rich matte effect.
Packaging of L’oreal Color Riche Pure Reds Star Lipstick Pure Amaranthe | Loreal Pure Amaranthe :
L’oreal color Riche Pure Reds Collection is based on the basic Color Riche range from L’oreal . The packaging looks same, except that their usual Golden packaging was changed to a glossy black packaging. unlike the Loreal Color Riche series, the Star Reds one has the celebrity’s signature embedded onto the packaging along with the collection name’ Star reds’ mentioned in contrast gold . The packaging looks similar to the color riche ones in respect to the small color coded button in the middle. The packaging is travel friendly and will not open in your handbag or pocket. As the Loreal Pure Amaranthe is chosen by Loreal Ambassador Gong Li, her signature is featured on the packaging is gold , which gives the lipstick a classy feel.
Price of L’oreal Color Riche Pure Reds Star Lipstick Pure Amaranthe and Buy in India:
You can buy L’oreal Color Riche Pure Reds Star Lipstick Pure Amaranthe both online and offline. These lipstick are available at Loreal counters India wide and you can buy them from online retailers like Nykaa, Purplle , Amazon India or Flipkart. You may also buy Loreal maranthe, from our affiliate link at Amazon through the following link
L'Oreal Paris Collection Star Pure Amaranthe (Gong Li) Lipstick, 4.2g
**Purplle is currently having a 20% off sale on Major Brands like Lakme, L’oreal , maybelline and you can pick up this baby at a discounted price from them.
Usage/ Review of L’oreal Color Riche Pure Reds Star Lipstick Pure Amaranthe | Loreal Pure Amaranthe:
Two things have stopped me from raving about this lipstick collection, and the first point is -The steep price. I agree that most brands have hiked their prices , but still L’oreal is a drugstore brand and thus, I really feel skeptical about spending 1000 Rs on a l’oreal lipstick. I’d be more interested in a MAC or bobby brown instead paying a few more hundred rupees. the second point is that these lipsticks are very fragile. When I’m paying around a thousand rupees for a Drugstore lipstick I do expect it to be a bit more sturdy . Many women have faced the problem of the lipstick bullet detaching from the base .
What I thoroughly loved about this lipstick is that it has a beautiful packaging. I loved the Black glossy packaging with the contrast golden writing. I loved the golden bullet casing but my camera hated it, as it was impossible to get good pictures of it (Without clicking 100+ similar shots ) . I love reds but I wanted a shade different from all the reds in this range , so this one was perfect. The shade loreal Pure Amaranthe is a Blue based fuchsia Pink and the shade is quite bright. The texture is similar to the Moist matte series but I found it a bit more drying for my lips. The shade does accentuate the dry patches and lines.
You May Also Want to Read : Loreal Paris Color Riche Moist Matte Lipstick Spring Rosette Review
The pigmentation of L’oreal Color Riche Pure Reds Star Lipstick Pure Amaranthe is superb and only one swipe was enough to cover my pigmented lips . I am sure most of you girls with non-pigmented lips will need only a light swipe of color. The formula is really smooth and does not feel too dry. Comparing it to the Matte lipsticks of MAC , I’d say loreal pure amaranthe is more comfortable to wear. The shade will suit most skin tones and will look equally gorgeous on dusky skin tones. Loreal Pure Amaranthe is not for the faint hearted and it’s quite bright.
Staying power of this lipstick is quite good and the shade has managed to stay more than fur hours with light snacks. If you have a heavy meal , then it might fade away, but it leaves a deep pink tint behind . I had to use makeup remover to remove the stain , otherwise it could have stayed another two hours easily.
Pros and Cons of L’oreal Color Riche Pure Reds Star Lipstick Pure Amaranthe :
- Beautiful Packaging
- autograph of the Shade’s ambassador
- Bright fuchsia pink shade
- Comfortable matte formula
- Good pigmentation
- Does not transfer much
- travel friendly packaging
- Easily available
- Stays for Over 5 hours
- Leaves a deep pink stain afterwards
- Price is too steep
- Bullet is prone to breakage
- Accentuates fine lines and dry patches on lips
Also Read : MAC Retro Matte Lipstick Ruby Woo Review
If you love Bright pinks and are interested in a comfortable matte bright pink shade , pick loreal pure amaranthe one up without a doubt. It’s a beautiful pink shade which is perfect to add to your vanity. I loved the packaging, the texture and the pigmentation . I loved how it covers my pigmented lips with ease and also stays for a long time. I personally prefer long wearing lipstick, because it’s a pain to keep retouching the lipstick. I had to remove this one with makeup remover, still I saw some color on my lips. The Loreal Pure Amaranthe lipstick did settle in my lip lines and that was Ok for me because I did not notice it much. After around three hours it became a bit uncomfortable , maybe because I had not prepped my lips with lip balm . But people with normal lips will not find it a problem and I suggest all dry lipped ladies to exfoliate, use a bit of almond/ olive oil on lips (For 5/10 min) and then wipe off with a tissue, and then apply the lipstick.
** Ps : I’ve been sick for two long Months so please excuse the dark circles . (Recovered from Chicken Pox a Week Back ). I did not want to look too made up so settled for CC cream, kohl and mascara. I let the lipstick do the talking in this FOTD . Also featuring my pretty Pink necklace from 20Dresses. maybe you will want to read my Shopping Experience From 20Dresses and pick some gorgeous pieces for yourself.
Get Loreal Pure Amaranthe if you’re amazed by the Bright fuchsia color.
Get Loreal Pure Amaranthe if you’re a sucker for attractive packaging .
Get it if you love matte attention grabbing Bright lipsticks .
Also do not forget to refrigerate it as soon as you buy it. .
Or you’ll be left with a broken bullet like me